Bang Holdings Corp. (OTC: BXNG), (the “Company”), through its wholly owned subsidiary, Bang Digital Media, Inc - a digital media and ad-tech company that services the legal cannabis industry, today announced that it has entered into an agreement with International Cannabrands Ltd (CSE: JUJU) to provide digital strategy, content creation, and social media management services specifically for the JuJu Royal™ brand.
International Cannabrands Ltd. licenses cannabis brands to growers, edible manufacturers, oil extractors and the producers of ancillary products, apparel and merchandising both in the United States and internationally.
The company works closely with Julian Marley, son of legendary musician Bob Marley, in the marketing of his proprietary brand, JuJu Royal Ultra Premium Cannabis. As a brand, JuJu Royal (Julian Marley’s nickname) includes the signature cannabis strains; “JuJu OG,” “Lions Domain,” “Jungle Cheese” and “Heavenly Heights.”
“We are extremely excited to work with International Cannabrands Ltd, Mr. Marley, and the JuJu Royal brand,” Steve Berke, CEO of Bang Digital Media said. “With more than 2.6 million followers on social media, our Company has a proven track record of building and aggregating audiences of cannabis consumers. Most recently, we have been instrumental in developing the online presence of the International Church of Cannabis in Denver -- proving we are able to succeed at the nexus of religion and cannabusiness.”
The Company’s experience in building online cannabis and spiritual communities was an important factor in the decision to engage their services.
“Julian Marley is a deeply spiritual man and a devout Rastafari. Therefore, it was important for us to find a partner who respects the Rastafarian culture,” Jeffrey Britz, CEO of International Cannabrands Ltd. said. “We believe that Bang Digital Media is the perfect fit as they have a deep understanding of cannabis use as a sacrament. They approach their business in a way that reflects the true values of Julian Marley and the JuJu Royal brand.”
About Bang Holdings Corporation
Bang Holdings Corporation (OTCQB:BXNG), through its subsidiary Bang Digital Media, innovates and utilizes new Advertising-Technologies to help cannabis brands connect to cannabis consumers. Through their original content, digital channels, and influencer-based marketing platform, Bang Digital Media enables cannabis brands to bypass a restrictive mainstream advertising system to reach cannabis consumers directly. For more information, please visit our website.
Certain matters discussed in this press release may contain statements, estimates and projections that involve risks and uncertainties in Bang Holdings Corporation’s business that may cause actual results to differ materially from those anticipated by the statements made herein. Such statements, estimates and projections constitute forward-looking statements within the meaning of the federal securities laws. Bang Holdings undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. The recipient of this information is cautioned not to place undue reliance on forward-looking statements. No representations or warranties are made as to the accuracy of such forward-looking statements or whether any of the projections included herein will be realized.